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what's the difference between cigarettes in a soft pack and in a box, and why would people switch brands before they would switch packaging?

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(Deleted comment)
haha, yeah, that helps a lot, actually. i feel stupid now, because i was looking at it completely wrong... i was trying to figure out how the packaging changed what's inside, like maybe a box keeps them fresher, or a soft pack allows them to absorb more taste from the outside or something... i guess you can tell i don't smoke...

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